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Peak Skis Company has announced a new Senior Director of Innovation and Business Development in JT Holmes, a talented skier, aerial sportsman, stunt coordinator and friend of Bear Grylls.
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Peak Skis’ founders Bode Miller and Andy Wirth say Holmes will make an excellent addition to Peak Ski’s Leadership team, describing a “shared ethos of innovation, performance, precision and grit” to develop new and exciting products for skiers.
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Holmes will be tasked with leading the development and execution of the company’s strategic plans in product innovation and design as well as marketing-related programming.
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By age 17, JT Holmes was already a sponsored big mountain skier. Holmes does not, however, tie himself down to one sport: He also partakes in wingsuit flying, skydiving and B.A.S.E. jumping. As a stunt actor, Holmes has appeared in ski movies as well as coordinated stunts for films such as Transformers 3, The Hangover 3, The Amazing Spider Man 2 and in Netflix’s 2023 release Heart of Stone.